Barbara Kruger at David Zwirner

Barbara Kruger’s iconic 1987 ‘I shop therefore I am’ image takes on new and damning forms in her powerful solo show at David Zwirner Gallery in Chelsea, where she updates the piece as a single channel video.  The graphic materializes as if composed of puzzle pieces which break apart and reassemble every 57 seconds with new, provocative texts, including, “I am therefore I hate” and “I sext therefore I am.”  Surrounded by wallpaper featuring hands holding imagery and messaging culled from the Internet, Kruger questions the values evidenced in contemporary culture and on-line discourse.  (On view in Chelsea through Aug 12th).

Barbara Kruger, Untitled (I shop therefore I am), single-channel video on LED panel, sound, 57 sec, 137 7/8 x 138 ¼ inches, 1987/2019.

Barbara Kruger – MoMA and David Zwirner Gallery

Have you seen this eye-grabbing new installation by Barbara Kruger in the Museum of Modern Art’s atrium?  Don’t miss the rest of the show at David Zwirner Gallery in Chelsea, where the gallery’s three adjoining spaces on 19th Street showcase work from a recent exhibition of Kruger’s work at the Art Institute of Chicago and the LA County Museum of Art.  Join me on a Chelsea gallery tour to see the show before it closes on Aug 12th.

Barbara Kruger, installation view of Thinking of You. I Mean Me. I Mean You at The Museum of Modern Art, July 2022.