It’s not unusual to consider where and how our everyday consumer goods were manufactured, but Amsterdam-based design team Studio Drift goes deeper. Via their ‘Materialism’ project – samples of which are now on view in Pace Gallery’s current tech-friendly group show – Drift practices a kind of reverse engineering by breaking down light bulbs, cell phones and water bottles, as well as historic weapons and this bicycle, into component parts which are then displayed as pleasingly tidy arrangements of colorful cubes. Guessing what each piece represents is an engaging game that ultimately prompts viewers to question how much we know about the goods we consume. (On view on 25th Street in Chelsea through April 24th).
